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What can I do with a major in...?: Marketing

Career resources for your major.

About Marketing Major

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Degree:

  • B.S.B.A. (Bachelor of Science in Business Administration)

 

Description:

"This program emphasizes the development of integrated marketing communication strategies which support an organization’s mission and strategic business initiatives."

- CNU Undergraduate Catalog

Knowledge, Skills & Abilities:

  • Advertising
  • Creativity
  • Critical Thinking
  • Interpersonal Skills
  • Knowledge of business operations
  • Organizational Skills
  • Planning Skills
  • Presentation Skills
  • Sales
  • SEO (Search Engine Optimization)
  • Social Media
  • Written and Oral Communication Skills

Related Links - Marketing Major

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