What can I do with a major in...?: Marketing

Degree:

• B.S.B.A. (Bachelor of Science in Business Administration)

Description:

"This program emphasizes the development of integrated marketing communication strategies which support an organization’s mission and strategic business initiatives."

- CNU Undergraduate Catalog

Knowledge, Skills & Abilities:

• Advertising
• Creativity
• Critical Thinking
• Interpersonal Skills
• Knowledge of business operations
• Organizational Skills
• Planning Skills
• Presentation Skills
• Sales
• SEO (Search Engine Optimization)
• Social Media
• Written and Oral Communication Skills

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